Focus: Coastal and maritime tourism as a driver of growth, employment, and investment, and how it can keep growing sustainably.
On stage: The global travel and tourism industry body, the UN tourism agency (to be confirmed), a senior representative of the Italian Ministry of Tourism (invited) and ministers of tourism from other Mediterranean countries, cruise line leaders, the association of Mediterranean cruise ports, and senior representatives of the City of Genoa and of the Liguria Region, the host city and region (invited).
For: Cruise lines and tour operators, destinations and port cities, hospitality, tourism authorities, and investors.